Content
Articles in Refereed Journals (International)
2018
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Nakata, C.;
Izberk-Bilgin, E.;
Sharp, L.;
Spanjol, J.;
Cui, A.S.;
Crawford, S.Y.;
Xiao, Y.
(2018)
Chronic illness medication compliance: a liminal and contextual consumer journey
Published by: Journal of the Academy of Marketing Science, https://doi.org/10.1007/s11747-018-0618-1
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Scheidler, S.;
Edinger-Schons, L.M.;
Spanjol, J.;
Wieseke, J.
(2018)
Scrooge Posing as Mother Teresa: How Hypocritical Social Responsibility Strategies Hurt Employees and Firms
Published by: Journal of Business Ethics, doi.org/10.1007/s10551-018-3788-3
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Spanjol, J.;
Xiao, Y.;
Welzenbach, L.
(2018)
Successive Innovation in Digital and Physical Products: Literature Review, Conceptual Framework, and Future Research Directions”
Published by: Rajan Varadarajan and Satish Jayachandran (eds.): Review of Marketing Research, vol. 15, Innovation and Strategy. Bingley, UK: Emerald Publishing Ltd., 31-62
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Gallan, A.;
McColl_Kennedy, J.R.;
Barakshina, T.;
Figueiredo, B.;
Go Jefferies, J.;
Gollnhofer, J.;
Hibbert, S.;
Luca, N.;
Roy, S.;
Spanjol, J.;
Winklhofer, H.
(2018)
Transforming Community Well-Being Through Patients' Lived Experiences
Published by: Journal of Business Research
2016
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Anderson, L.;
Spanjol, J.;
Jefferies Go, J.;
Ostrom, A.;
Baker, C.;
Bone, S.A.;
Downey, H.;
Mende, M.;
Rapp, J.M.
(2016)
Responsibility and Well-being: Resource Integration under Responsibilization in Expert Services
Published by: Journal of Public Policy & Marketing, 35 (2), 262-279
2015
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Spanjol, J.;
Cui, A.;
Nakata, Ch.;
Sharp, L.;
Crawford, S.;
Xiao, Y.;
Watson-Manheim, M.B.
(2015)
Co-Production of Prolonged, Complex, and Negative Services: An Examination of Medication Adherence in Chronically Ill Individuals
Published by: Journal of Service Research, 18 (3), 284-302, Honorable Mention Award for best article in the special issue on Transformative Service Research (TSR).
2014
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Spanjol, J.;
Tam, L.;
Tam, V.
(2014)
Employer-Employee Congruence in Environmental Values: An Exploration of Effects on Job Satisfaction and Creativity
Published by: Journal of Business Ethics, 130 (1), 117-130
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Beuk, F.;
Malter, A.J.;
Spanjol, J.;
Cocco, J.
(2014)
Financial Incentives and Salesperson Time Orientation in New Product Launch: A Longitudinal Study
Published by: Journal of Product Innovation Management, 31 (4), 647-663, Lead article in special issue on sales and innovation.
2013
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Griffin, A.;
Josephson, B.W.;
Lilien, G.;
Wiersema, F.;
Bayus, B.;
Chandy, R.;
Dahan, E.;
Gaskin, S.;
Kohli, A.;
Miller, Ch.;
Oliva, R.;
Spanjol, J.
(2013)
Marketing’s Roles in Innovation in Business-to-Business Firms: Status, Issues and Research Agenda
Published by: Marketing Letters, 24 (4), 323-337, Lead article in issue.
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Bohlmann, J.D.;
Spanjol, J.;
Qualls, W.;
Rosa, J.A.
(2013)
The Interplay of Customer and Product Innovation Dynamics: An Exploratory Study
Published by: Journal of Product Innovation Management, 30 (2), 228-244
2012
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Spanjol, J.;
Mühlmeier, S.;
Tomczak, T.
(2012)
Strategic Orientation and Product Innovation: Exploring a Decompositional Approach
Published by: Journal of Product Innovation Management, 29 (6), 967-985
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Tam, L.;
Spanjol, J.
(2012)
When Impediments Make You Jump
rather than Stumble: Regulatory Nonfit, Implementation Intentions, and Goal Attainmen
Published by: Marketing Letters, 23 (1), 93-107, Equal contribution.
2011
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Spanjol, J.;
Qualls, W.;
Rosa, J.A.
(2011)
How Many and What Kind? The Role of Strategic Orientation in New Product Ideation
Published by: Journal of Product Innovation Management, 28 (2), 236-250
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Spanjol, J.;
Tam, L.;
Qualls, W.;
Bohlmann, J.D.
(2011)
New Product Team Decision Making: Regulatory Focus Effects on Number, Type, and Timing Decisions
Published by: Journal of Product Innovation Management, 28 (5), 1-15, Lead article in special issue on decision-making,
Best Paper Award, 2008 PDMA Research Forum
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