Articles in Books and Non-Refereed Journals
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Spanjol, J.;
Welzenbach, L.
(2023)
Managing the Front End of Innovation (FEI): Going Beyond Process
Published by: Ludwig Bstieler (Editor), Charles H. Noble (Editor): The PDMA Handbook of Innovation and New Product Development, 4th Edition, Hoboken, NJ: John Wiley & Sons Inc.; 203-226
2023
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Spanjol, J.;
Scott, M.J.;
Melamed, S.;
Page, A.L.;
Bergh, D.;
Pfanner, P.
(2014)
Collaborative Innovation Across Industry-Academy and Functional Boundaries: How Companies Innovate with Interdisciplinary Faculty and Student Teams
Published by: Abbie Griffin, Serdar Durmusoglu, and Charles Noble (eds.): Open Innovation: New Product Development Essentials from the PDMA, Hoboken, NJ: John Wiley & Sons Inc., 175-222. -
Tam, L.;
Spanjol, J.;
Rosa, J.A.
(2014)
Unintended Effects of Planning in Goal Striving: Substitution and Amplification
Published by: Bernd Schmitt and Leonard Lee (eds.): The Psychology of the Asian Consumer. Society for Consumer Psychology. New York, NY: Routledge, 33-39
2014
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Shankar, V.;
Spanjol, J.
(2005)
Adaptive Innovation Management
Published by: Nirmal Pal and Dan Pantaleo (eds.): The Agile Enterprise: Reinventing your organization for success in an On-Demand world! New York, NY: Springer Science+Business Media, Inc., 151-166
2005
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Rosa, J.A.;
Spanjol, J.;
Porac, J.F.
(2004)
Text Analysis as a Tool for Assessing Marketing Strategy Performance
Published by: Christine Moorman and Donald R. Lehmann (eds.): Assessing Marketing Strategy Performance, Cambridge, MA: Marketing Science Institute (MSI), 185-211
2004
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Porac, J.F.;
Rosa, J.A.;
Spanjol, J.;
Saxon, M.
(2001)
America's Family Vehicle: Path Creation in the Minivan Market
Published by: Raghu Garud and Peter Karnoe (eds.): Path Dependency and Creation, Mahwah, NJ: Lawrence Erlbaum, 213-242